Branding & Graphic Design
Elevate Your Brand with Strategic Design & Visual Identity
15+ Years of Experience In
Branding & Graphic Design
Logo, brand strategy, design assets
Web Design
eCommerce, ongoing maintenance
Social Media Marketing
Facebook, Instagram, LinkedIn
Search Engine Marketing
Google Ads & Bing Ads
Live Chat with Us: M-F, 9-5 EST
Good design builds trust.
Your brand is more than just a logo—it’s the foundation of how your business is perceived. At New Motto, we create strategic branding and high-impact graphic design that helps businesses in Canada stand out. Whether you need a full brand identity, marketing materials, or a refreshed visual direction, our expert team delivers designs that resonate with your audience and drive business growth.
Why Choose New Motto for Branding & Graphic Design?
- Strategic Brand Development – We craft branding that aligns with your business goals and values.
- Custom Graphic Design – Eye-catching visuals tailored to your industry and audience.
- Consistent Brand Messaging – Cohesive design across all platforms and materials.
- Scalable Solutions – From startups to enterprise-level businesses, we create brands that grow with you.
- Canadian Market Expertise – Designed for impact in local and national markets.
Branding & Graphic Design for Canadian Businesses
We understand the unique challenges of branding in Canada. Whether you’re a local startup or a national brand, our team ensures your visual identity is tailored for success in the Canadian market while maintaining global appeal.
Our Branding & Graphic Design Services
- Brand Identity & Strategy: A strong brand starts with a clear identity. We help businesses define their brand voice, mission, and visual identity to create a lasting impression.
- Logo & Visual Identity Design: Your logo is the face of your brand. We design memorable, professional logos and a complete visual identity system that sets your business apart.
- Marketing & Print Design: From brochures and business cards to trade show displays and packaging, we create marketing materials that capture attention and communicate your message effectively.
- Digital & Social Media Graphics: Enhance your online presence with branded social media graphics, website visuals, and digital ads that keep your brand looking sharp across all platforms.
- Brand Guidelines & Style Guides: Maintain consistency across all channels with a comprehensive brand guide that outlines typography, color palettes, and logo usage.
Established
Number of Brands Supported
Recent Designs
Fitness Brand
Goal: Establish a cohesive brand identity and professional logo for a growing fitness bootcamp company.
Strategy: Refined an existing semi-structured logo into a formalized, scalable design and developed brand guidelines covering typography, color palette, and visual tone to support consistent marketing.
Outcome: Delivered a polished brand presence, improved recognition across digital and print media, and equipped the company with tools to scale promotions and build community loyalty.
Branded Telecom App
Goal: Develop an in-store tablet app for a major telecom provider that aligns with strict corporate branding standards.
Strategy: Designed a sleek, intuitive interface tailored for tablet use, adhering to established brand guidelines for typography, color, and UI elements, while optimizing for retail engagement and ease of use.
Outcome: Delivered a fully branded, user-friendly app experience that enhanced in-store customer interactions and supported consistent brand representation across locations.
Golf Course Brand Guidelines
Goal: Refresh the identity of a legacy golf course to attract new members while honoring its heritage.
Strategy: Developed comprehensive brand guidelines including a modernized logo, refined color palette, and updated typography, aligning all visual elements across signage, apparel, and digital platforms.
Outcome: Launched a cohesive and elevated brand presence that boosted community interest, increased merchandise sales, and strengthened recognition among local and visiting golfers.
Want to see more? Book a discovery call.
Let’s Grow Your Business Together
Please book a free, no-pressure consultation to see if we can support your business goals.
What’s included in a full branding package from New Motto?
Our full branding packages typically include logo design, brand guidelines (color palette, typography, voice/tone), visual identity elements, and sample applications like business cards, social media templates, and signage mockups. We tailor each package based on your business goals.
Can you work with an existing logo or visual identity?
Absolutely. Whether you’re looking for a light refresh or a complete overhaul, we can refine and expand your current visual identity to create a more cohesive, professional look across all platforms.
How long does a typical branding project take?
Depending on scope, most branding projects take 2–6 weeks. This includes discovery, design exploration, revisions, and final delivery of assets. We’ll always provide a clear timeline at the start.
Do you offer brand guidelines to ensure consistency across platforms?
Yes! Every branding project includes a custom brand guide outlining logo use, color codes, typography, and imagery direction—everything you need to keep your brand consistent across web, print, and social.
What industries or business types do you specialize in?
We work across a range of sectors, including tech, hospitality, manufacturing, retail, and non-profit. Whether you’re a startup or an established organization, our team adapts your brand to resonate with your target audience.