Lead Generation Services for Canadian Businesses
More qualified leads. Less wasted spend.
Lead Generation Stats:
New Motto’s 15+ Year Winning Streak
Leads Generated for Canadian Businesses (and growing...)
Avg. Days to Launch First Campaign
%
Of Clients Choose New Motto as Their First Online Lead Gen Partner
Retained Clients After 6 Months (Cross-Industry Standard ~60%)
More Than Traffic — A System That Converts
We don’t just drive clicks. Every campaign is built to turn interest into action, with optimized funnels designed to capture and convert real opportunities.
Targeted Reach — Not Wasted Spend
Your ads are focused on the right audience from day one, using data-driven targeting and continuous refinement to reduce waste and improve results.
Built for Qualified Leads — Not Just Volume
We prioritize lead quality over vanity metrics, ensuring the people reaching out are aligned with your ideal customer profile.
Continuous Optimization — Not Set and Forget
Campaigns are actively monitored and improved over time, with testing and adjustments that drive stronger performance month over month.
Clear Reporting — No Guesswork
You’ll always know what’s working, with transparent reporting that ties your marketing efforts directly to leads, opportunities, and growth.
New Motto Lead Generation Support
Generate More Qualified Leads — Without Guesswork
Looking to turn your website and ad spend into a consistent stream of real business opportunities? New Motto delivers full-service lead generation strategies tailored to Canadian businesses. Whether you’re starting from scratch or trying to improve underperforming campaigns, we focus on what matters most — generating qualified leads that convert into revenue.
What You Get
- Lead Generation Strategy & Funnel Development
- Google Ads & Paid Search Campaigns
- Facebook & Instagram Lead Campaigns (Meta)
- Landing Page Design & Optimization
- Conversion Tracking Setup (Google Tag, CRM integrations)
- Audience Targeting & Keyword Research
- Ongoing Campaign Optimization & A/B Testing
- Monthly Reporting with Clear Performance Insights
We Work With
- Small and Medium-Sized Businesses (SMEs)
- Professional Service Firms (legal, accounting, consulting)
- Health & Wellness Brands
- Non-Profits and Community Organizations
- Recreation Programs and Municipal Services
Why Choose New Motto?
We don’t just generate clicks — we generate qualified opportunities.
With over 15 years of experience, our team builds and manages lead generation systems designed to produce consistent, measurable results. From targeting the right audience to optimizing every step of the funnel, we focus on efficiency, quality, and long-term growth — not vanity metrics.
Add-On Services
Looking to go further? We also support:
- CRM Setup & Lead Management Optimization
- Email Follow-Up & Lead Nurturing Campaigns
- Website Conversion Rate Optimization (CRO)
- AI-Powered Marketing Automation
- Call Tracking & Sales Attribution
Ready to generate more consistent, high-quality leads for your business? Book a free 30-minute strategy session and let’s map out a plan tailored to your goals.
Let’s Build Your Lead Pipeline.
Let’s Grow Your Business Together
Please book a free, no-pressure consultation to see if we can support your business goals.
How long does it take to start generating leads?
Most campaigns begin generating leads within the first few weeks, with more consistent performance building over the first 60–90 days as we optimize targeting, messaging, and conversion paths.
How much should I budget for lead generation?
Budgets vary by industry and goals, but many clients start seeing meaningful results with monthly ad budgets between $3000–$6000. We help you allocate spend efficiently to maximize return from day one.
What makes a lead “qualified”?
A qualified lead is someone who matches your target customer profile and has shown real intent—whether by submitting a form, booking a call, or requesting more information. Our focus is on quality over volume to help you convert more leads into real customers.
Do I need a new website or landing page?
Not always. In many cases, we can improve performance using your existing website. If needed, our web design team can recommend or build simple landing page enhancements to increase conversions without requiring a full rebuild.
What industries do you work with?
We support online lead generation across a range of sectors, including manufacturing, retail, hospitality, recreation/events, health & wellness, professional services, education, and non-profit organizations. Whether you’re a startup or an established organization, our team adapts your brand to resonate with your target audience.