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The success story of Mark Scattolon and Fabian Raso’s Hangry App began simple enough: two college students trying to revolutionize the way we think about food.

While standing in line to get that daily breakfast bagel and coffee combo, Fabian realized that his life would be significantly easier if he could simply pre – order his food and then pick it up – thereby skipping the line and actually making it to his morning classes at Queens University.

All it took for the Hangry App developers was this light-bulb moment and a series of strategically planned and fortunate events, which since then have helped the two create big waves.

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In 2014, the app made an appearance on Hamilton’s own Lion’s Lair and won $15,000. In February of 2015 the two were both accepted into Futurpreneur Canada’s financial program to help grow their business. A week later met with then prime-minister Stephen Harper who admittedly said that he gets “hangry all the time”.

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“Hangry” –a hybrid between the words hungry and angry– has recently been added to the online Oxford Dictionary in late August under the explanation “being bad tempered or irritable as a result of hunger”. 

The real breakthrough however will likely be the collaboration between the app-makers and the three cast members of the Dragon’s Den: Michele Romanow, Joe Mimran and Michael Wekerle. The episode, captured in May and released late last month, depicts the entrepreneurs receiving $120,000 in exchange for 20 per cent of their company.

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What was most enticing in addition to Hangry Apps clever promise to skip the line, is the in-app feature that lets participating restaurants collect analytical data on its clientele, use the information to send special promotional offers and reward them with loyalty points.

These Apps might change the way Restaurants think

Recent research by Crone Consulting on Apps like Hangry concluded that “every quick-service restaurant should have a mobile express lane” in two years from now.

Is this a look into the future?

According to Marshall McLuhan it could be. The “medium is the message” may once again strike the landscape and change the way people organize their day. Apps like Hangry may not only save people time and add to their convenience, they may also trigger a drastically new blueprint to the quick-service industry.

Richard Crone estimates that a plan to incorporate these Apps into their business strategy may cost up to $25,000 due to retrofitting computer systems, redesigning restaurants, customizing apps and training employees. However, it could also come with an up to 30 per cent increase in total traffic.

“The hardest part”, according to Starbucks spokeswoman Mills, “is just customer awareness”.

Getting customers in on the secret of convenient and no-nonsense attitudes towards waiting in line shouldn’t be too hard – after all, it’s a great product.

New Motto thinks that with the right social media strategy and marketing campaign it should be easy to convert and enlighten customers to the new way of foodism in the 21st century.

 

Sources

http://www.ctvnews.ca/lifestyle/words-like-hangry-and-manspreading-added-to-oxford-dictionaries-1.2535360

http://blog.oxforddictionaries.com/2015/08/new-words-update-manspreading-mic-drop/

http://www.cbc.ca/news/canada/hamilton/news/how-to-skip-the-line-for-faster-service-at-coffee-shops-and-cafes-1.3046044

http://imhangry.ca/my-prime-minister/

http://www.bloomberg.com/bw/articles/2014-11-26/preorder-food-coffee-apps-can-boost-restaurant-sales

 

By: Alene Couture Kuchmey

This year I’m “celebrating” 21 years of type 1 diabetes, virtually complication free.

From the JDRF (Juvenile Diabetes Research Fund) website: “Type 1 diabetes (T1D) is an autoimmune disease in which a person’s pancreas stops producing insulin, a hormone that enables people to get energy from food. It occurs when the body’s immune system attacks and destroys the insulin-producing cells in the pancreas, called beta cells.”

JDRF - T1D Looks Like MeThe year before I was diagnosed with diabetes I had pneumonia. I believe that my body’s reaction to that illness as well as genetic factors are the reason that I have diabetes today. It had nothing to do with a sedentary lifestyle or my diet. I hope to break some of the stereotypes and preconceptions that people have about this disease.

My paternal grandmother had type 1 diabetes as well. She died when I was two and she was in her early fifties of complications of the disease. She boiled and sharpened glass syringes, didn’t have a home glucose monitor (they weren’t invented yet), and had to carefully watch what she ate starting only about three decades after the discovery of insulin. And she became ill very early on.

My life with diabetes has been so much different than hers. I test my blood-glucose whenever I feel the need to, typically 7-8 times a day, I wear an insulin pump, I can eat what I want, when I want. I have hope for the future. And although I never really knew my grandmother, I always have her in my thoughts when I am having a difficult time. We have come so far.

This still doesn’t make it easy. It’s a constant struggle. So many different things effect my blood-sugar: stress, exercise, hormones, nursing my infant daughter, and of course food. I have better tools to manage my condition, but they are not always perfect.  We still have a long way to go.

I never imagined that I would see a cure in my lifetime until the JDRF shared the news that they were working on encapsulation therapy. Islet cells, the cells that make insulin, the hormone that my body does not produce, and regulate blood-glucose, would be implanted into my body. Unfortunately, the islet transplantation alone isn’t a good option because the immune system will always attack the donor cells, which means the patient would have to take anti-rejection drugs. Encapsulation therapy is a promising alternative to just transplanting the cells alone, because it is one way to disguise the cells from the immune system. They have recently begun trials for encapsulation therapy in Alberta. I hope to one day be the recipient of donor islet cells.

Until then, I worry about the damage that has been caused to my body so far. I worry about the years that have been taken from my life. I worry about T1D continuing in my family line. I also worry about the family and friends I have with Type II Diabetes. I don’t know as much about T2D, but I see the damage that it can cause. If you had T2D and are reading this, please know that if I can hold onto my health for so long, you can do the same, if you are still in the early stages of it, and if you work very, very hard.

I will continue my journey with a positive frame of mind, and I will do my best to maintain my health, but this is not something I can do alone. Thank you for reading my story, if you are so inclined, please make a donation to the JDRF: https://jdrfca.donordrive.com





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